Archie Deep Dive
Empowers you with rich customer insight.
What are the benefits?
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Historical spending analysis
Allows you to create personalised products and services that give your customers what they want, and when they want it.
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Improved customer engagement and satisfaction
You’ll be empowered to tailor your offerings based on real-time and accurate insight on customer preferences. For your customers, it means products and services tailored to their unique needs and circumstances.
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Higher sales and reduced marketing costs
Tailored offerings means increased sales, more targeted marketing, and less money wasted on generic, mass advertising. Say goodbye to casting wide, expensive nets.
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Categorise financial transactions
This effortlessly presents potential savings and raises awareness of spending behaviours, so customers feel more in control. For an organisation, it makes assessing affordability and risk much easier.
How does it work?
Initiate the request to your customer.
The customer provides their consent.
We access the customer’s data through our Application Programming Interfaces* (APIs), which simply connect two softwares (in this case, Archie and their bank).
Once consent has been established, data can be refreshed without needing to hassle the customer.
*Application Programming Interfaces – ie, the whizzy bit of tech that makes it possible for different computer programs to talk to each other and share data. In the context of open banking, authorised providers use it to build apps or other software that securely connects to the customer’s bank account(s).
Pumped? So are we.
Click to get started or if you have any questions just get in touch.